Dana Weissenberg
Founder
Dana Weissenberg, a Newtown resident for over 11 years and mom of 2 daughters, is a seasoned media professional. While she started her early professional career as a social worker, she has been immersed in the world of digital media for over 27 years- one might describe her as a pioneer in the space. Her “digital” career began with America Online (AOL) when “You’ve Got Mail” resonated throughout homes and signified a new and exciting era of communication and real time access to news, sports,entertainment and who could forget “chat rooms”. During that time, AOL was the largest online service provider around the world and for many was their introduction to the world wide web. During this time, Dana educated business leaders from large medical systems to automobile dealerships on how the internet was going to revolutionize how they would conduct business from that point on and boy did it! Dana took some time off to start her family, but quickly had to get back into the game and started a consulting business. Spearheading Business Development Centers for numerous businesses, she was instrumental in implementing department infrastructure and full integration of digital services for several local businesses. During that time, she also provided digital ad services, such as, creative strategy, media buying, execution, and analytics. Proceeding her time as a consultant, she later became the Philadelphia General Manager for ReachLocal, a global and publicly traded digital ad agency that focused on the SMB market. She managed a team of consultants that generated an annual portfolio of roughly $20 million dollars. Currently, she works for SiriusXM Media representing its brands (Pandora, SiriusXM, SoundCloud and the SiriusXM Podcast Network) and is the Owner/Publisher of Newtown City Lifestyle. She also sits on the Board of Directors for the United Way of Bucks County and a member of the Newtown Business Association. In her free time she enjoys time with her family, and friends, travel, walks, barre3 and lifting weights.